SAME PRODUCT/DIFFERENT LABELS

Skincare manufacturers often sell the same exact product with different labels in order to target different customers. This means two products with the exact same formulation (or ingredient listing) are marketed differently and sometimes are sold for different prices!

Examples found in skincare aisles:

Neutrogena Rapid Tone Repair Night Moisturizer & Neutrogena Rapid Wrinkle Repair Night Moisturizer

Blue Lizard Australian Sunscreen Baby & Blue Lizard Australian Sunscreen Sensitive

Blue Lizard Australian Sunscreen Sport & Blue Lizard Australian Sunscreen Regular

Aquaphor Healing Ointment & Aquaphor Baby Healing Ointment

Aveeno Eczema Therapy Moisturizing Cream, Aveeno Baby Eczema Therapy Moisturizing Cream & Aveeno Eczema Therapy Hand Cream (often sold at a higher price point than the first two Aveeno products mentioned despite having the same ingredient listing)

Be an educated consumer!

 

 

Share this post:

Blog Search Results

Don't miss a post!

Let's be friends!