After 30 years of practicing dermatology, reading the medical literature and testing skincare product formulations it is clear to me that:

  1. There is no correlation between the cost of an over-the-counter (OTC) skincare cosmetic, including "anti-aging", "anti-wrinkle", firming, toning, and night creams, to name a few, and its efficacy. The ability of an OTC product to temporarily improve the appearance of fine lines depends on its ability to increase the water content of skin, to moisturize. And,
  2. There is no OTC skincare product that can reverse the aging process. As a matter of fact, science has yet to discover a single ingredient that can do that. Simply stated, there is no "Fountain of Youth" in a bottle, jar, tube or pump.

Too many of my patients spend an astronomical amount of money on OTC skincare products with the hopes of looking many years younger. $50, $80, $100 per ounce. Up to $4800 per pound. Absurd! Save your money. Aging is inevitable. Embrace it. Don't let marketing and media hype convince you that you are somehow physically inadequate. You're NOT.

Optimize your skin health and appearance by living a healthy lifestyle. Magic potions do not exist. Apply a well-formulated moisturizer that you can purchase at your local pharmacy. Apply sunscreen daily. And remind yourself often, you're already awesome!

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